Location

642-15 Sinsa-dong, Gangnam District, Seoul
Tour à Tour

Tour a Tour is conveniently located just a few minutes’ walk from Apgujeong Rodeo Station, Dosan Park, and Apgujeong Café Street. While there are a few parking spaces available right in front of the shop, I recommend using public transportation as the area can get quite busy with limited parking. The café opens early everyday at 9am, making it an excellent breakfast spot for those staying nearby or for anyone looking for a light start to the day with fresh sourdough and coffee.

Menu & Pricing

Tour a Tour specializes in naturally fermented levain sourdough with varieties like baton, campagne, and ciabatta. The use of ‘levain,’ a natural starter which ferments for over 16 hours, gives the bread a depth of flavor and chewy texture.

Tour a Tour’s menu centers around rustic European comfort with a French touch, offering a selection of sandwiches (₩15,000–16,500), hearty soups (₩14,000–19,000), and specialty drinks (₩5,000–8,000). Unlike the fixed items on the menu, Tour a Tour also offers seasonal sandwiches that change each month, using the most fresh and creative ingredients paired with their signature bread. So before you visit, I recommend checking out their Instagram account to see the latest specials. During two of my recent visits, I was lucky enough to try two seasonal options—the Ruby Kiwi Open Sandwich and the Apricot Brie Cheese Sandwich.

What I Ordered

This sandwich was part of their April 2025 seasonal menu, made with ruby kiwis—a red-fleshed variety that’s sweeter and less tart than regular kiwis. The fruit was sliced thin and layered delicately over a thick piece of house-made campagne bread. Beneath the kiwi slices was a generous swipe of hazelnut almond butter, followed by silky stracciatella cheese. Finished with a drizzle of organic agave syrup, a touch of olive oil and flakes of Maldon sea salt, the sandwich was a perfect harmony of sweet, tangy, creamy, and savory flavors.

FYI if you’re a fan of these open sandwiches with fresh ingredients, I’d also recommend checking out Friends & Yard in Seongsu-dong, which offers a similar style of thoughtfully curated toasts that feature the best fruits and vegetables of the season.

The apricot brie sandwich featured in June 2025, was another stunner. Served on a crusty baguette, it came stacked with soft brie cheese, thinly sliced prosciutto, fresh apricots and greens. The contrast between the savory ham, the sweetness of the fruit, and the creamy richness of the cheese made each bite feel indulgent but balanced.

Both the Grandma and Grandpa Sandwiches are signature items at Tour a Tour and as the names suggest, they offer a nourishing comfort feel that seems to match the bakery’s organic and wholesome philosophy. The Grandpa Sandwich features a generous serving of chickpea and white bean salad over a layer of whipped ricotta mousse, served with two thick slices of levain sourdough. The spread itself felt like a cross between hummus and tzatziki—creamy and nutty, with a subtle tang and refreshing herbal notes. A drizzle of olive oil and a sprinkling of chopped parsley finished it off by adding brightness and depth.

Vibe & Atmosphere

French Country Aesthetic in Apgujeong

While Apgujeong is known for its street of sleek and modern cafés, Tour a Tour stands out with its distinctly rustic charm. The stone-clad exterior evokes a sense of an old European house, while the small outdoor terrace invites you a completely different energy—overlooking the busy, urban streets of Apgujeong. Step inside and you will be greeted with a space that feels intentionally unpolished—dim lighting, heavy wooden beams, and vintage cookware all contribute to a cozy, lived-in atmosphere. From the open kitchen you can watch bakers stretching dough or sliding loaves into the oven, a scene that adds a comforting warmth to the space.